16 Ways to Survive Networking Heebie-Jeebies

16 Ways to Survive Networking Heebie-Jeebies

16 Ways to Survive Networking Heebie-JeebiesI bet some people who knew me when I was younger would be amazed that I really love networking – and get most of my business that way. Back then, I was much too shy to introduce myself to a stranger.

Many years ago, I went to my first networking meeting. I walked in terrified of the room full of strangers. I went to the bar, got a drink, and I clearly remember thinking to myself: if no one talks to me by the time I finish this drink, I’m out of here. It didn’t occur to me that I would ever be able to take charge and initiate a conversation with a stranger.

So how can we get from there to here? Here are 16 tips that have helped me to not only survive but to actually look forward to my networking meetings.

  1. Prepare! Before you go, try to find out how people typically dress for that specific meeting. The last thing you want to do is feel insecure about being under- or over-dressed.
  2. Get a stack of business cards so you can share them with people you have a nice conversation with. But don’t be that person who just forces the cards on every person they see.
  3. Practice your “elevator pitch” until you can say it smoothly. This is what you’d say if you’re on a quick elevator ride and someone asks you what you do. Make it interesting, but not cheesy. Practice, practice, practice. One key to being effective and comfortable is to be able to answer “What do you do” smoothly and conversationally.
  4. Ask questions of the people you meet. “What do you do?” “What brings you here?” “How long have you been a member?” Then, ask follow-up questions to their answers.
  5. Join Toastmasters International. Last edition’s article talks about that in more detail.
  6. Act like a host – appoint yourself to welcome newcomers. Everyone loves to feel welcomed.
  7. Greet and start a conversation with someone standing alone. Assume that they are shy and uncomfortable too and will be relieved to have a friendly face approach them.
  8. Learn how to read the body language and find the right time to break into a conversation. If two people are directly facing each other, and off to the side of the room, they’re probably having an important conversation and don’t want to be interrupted. But if there is a larger group, or two people standing side-by-side, facing towards the room, they’re welcoming more people into the conversation.
  9. Go with a buddy, but be sure to work on meeting new people. If you find yourself in conversation with your buddy, follow the last point and make sure you’re both standing in a way that invites others to join in.
  10. Meet people by the food table or the bar – it’s an automatic conversation starter.
  11. Introduce new acquaintances to others they might share mutual interests with.
  12. Work the registration table – shy people often do much better when they have an “official” duty.
  13. Go easy on your goals. Make a goal to meet new people, not necessarily to close business.
  14. Resist the temptation to stand in the corner looking at your phone. That’s a “leave me alone” sign.
  15. “Make friends first and the business will follow.” This is the slogan of some of my networking groups, and it is so very true.
  16. Follow up with people you meet to reinforce the relationship. This sounds like a topic for another article. One of my summer goals is to create a follow-up plan for networking, and I’ll share it with my subscribers when it’s ready.

Networking doesn’t have to be scary. Practice these tips and you’ll start seeing friends everywhere you go. After a while, instead of walking into a room of strangers, you’ll find yourself visiting old friends.

Kim Schlossberg

Owner, designer, marketer at Kim Schlossberg Designs
im Schlossberg created Kim Schlossberg Designs to help businesses and non-profits refine their messages and get them out to the right audience, in a clear, consistent, and integrated way. She provides strategic planning, execution and coordination of marketing, branding, and design by developing a deep understanding of clients’ businesses and their goals, and serves as a trusted advisor to help them grow their businesses and brand. Kim speaks to business and non-profit groups about marketing and related topics, and publishes a well-received (but slightly irregular) newsletter.

Content goes here .. (2)

Share this entry

How 2020 can make 2021 better

It’s almost over – this year that we didn’t ask for, we didn’t expect, and most of us didn’t know how to respond to. This year, some people very dear to me experienced unthinkable loss,…
Welcome to the Kim Schlossberg Designs newsletter

Welcome to the Kim Schlossberg Designs newsletter

Here’s what you can expect from my bi-weekly newsletter. I will use this forum to discuss things that I’m passionate about, and that my clients at Kim Schlossberg Designs care about. Topics will include marketing,…

A Strong Brand is the Key to Resilience

What a crazy time we’re living in. We’re swimming in a sea of uncertainty, and maybe a good dose of fear. Some of us are experiencing unexpected downtime (not me). Some of us are running…
29 ways to shine at tradeshow by Kim Schlossberg Designs

29 Ways to a Shine at a Trade Show

Trade shows, exhibits, conventions, conferences! When you meet your customers face-to-face, you have a fantastic opportunity to boost your business, if done the right way. However, if you simply rent your booth and show up…

How to Make Your Next Stage Your Best Stage

Maybe you know someone in this situation… A longtime client had run a non-profit organization for several years and was ready to leave it. But she is not ready to take to the recliner for all time.…
Housing Crisis Center Annual Report 2013 cover

Housing Crisis Center 2013 Annual Report

Annual Report for Housing Crisis Center, a nonprofit serving the homeless. Cover art by Willie Baronet. Read entire Annual Report here I started at the Housing Crisis Center (HCC) in June 2009, not long after Ms.…
Housing Crisis Center Patriot Party 2014 logo

Housing Crisis Center Patriot Party Invitation

Designed event logo, invitation, as well as signage and other print materials for  Housing Crisis Center's Patriot Party - the successful annual event raising funds to serve homeless veterans.   Read about our work developing…
Housing Crisis Center website

Housing Crisis Center Website

The mission of the Housing Crisis Center is to prevent homelessness and to stabilize those at risk in decent, affordable, and permanent housing, and to empower them to solve their own housing problems in the future. Kim…
smilegreat.com website

Azle Dental Website

Azle Dental Care wanted to convey a fun, friendly, neighborly feel on their website for their dental practice. Visit the website for Azle Dental Care here.

Darlene Ellison branding

As a motivational speaker, Darlene Ellison needed a comprehensive branding for multiple audiences ­­— organizations and companies who want to hire speakers, individuals needing to hear her story, media helping to broadcast her message. She wanted a very…

Logo Lounge trends 2014

Logo Lounge reviewed almost 25,000 logos submitted to their website to come up with the top trends of 2014. What do you think of these? Does naming something a "trend" make you want to incorporate it…
Restoration Hardware 17-pound catalog series

Restoration Hardware Gives Print a Bad Name

I just received a 17 POUND, 13-volume catalog from Restoration Hardware! Unsolicited, or course. Don't get me wrong - I love print and paper. But like anything, it can be used responsibly or irresponsibly. Funny…
Blue print and interior design tools

Everything I know about website design I learned getting my interior design degree.

 Well, not everything, but a really good foundation. Of course there are the obvious elements of any fine arts education – balance, rhythm, contrast, color theory, focus – what we learned in “Two-Dimensional Design 101.”…

Fun with Homonyms

Part of an eternal series. New content keeps showing up. This week I noticed several misspellings of compliment/complement. A quick note to clear the air. The confusion is the middle vowel. When someone says you…
Apple iPhone 6

We’re All Monday Morning Design Quarterbacks Now

I love how so much our Monday Morning Quarterbacking has become focused on design. There have been so many design articles this week after Apple presented the new iPhone 6 and 6 Plus and the…

Please sign up for our newsletter!

Our Work

See some samples of our work.

View Portfolio